Site speed is crucial for both search engine rankings and for keeping visitors on your website. Websites that load slowly will experience higher customer abandonment rates and lower conversion rates, so it’s important that Magento users do what they can to improve performance and optimization. their website. In this article, we would like to give 7 ways to speed up Magento optimization to help your website rank higher and improve sales.
7 ways to speed up Magento optimization
Audit 3rd party extensions
Auditing 3rd party extensions are essential because the more custom plugins your business website has installed, the slower the site speed and the more difficult Magento optimization are. Enterprises need to test extensions through use and evaluation to identify those that affect performance and remove or replace them. Businesses can deactivate plugins one by one and give a site speed assessment after canceling. Once you know what is causing the slow Magento speed, you need to contact the extension provider to ask for help.
Profile TTFB (time to first byte) with a profiler
TTFB (time to first byte) is the amount of time the browser must wait before receiving the first byte from the web page server. TTFB includes download time, network latency, and server response time.
To optimize Magento, businesses need to speed up server response times. So you need to enable that time profiling and understand the functionality of the code and what the call to it is used for. From there, the commands will become faster.
To perform Magento optimization, businesses need to use dedicated Magento hosting. Using shared hosting for a Magento website will cause the server to be configured for general web hosting purposes and not specifically for Magento’s needs. This will not increase performance. As such, businesses need to use dedicated Magento hosting to ensure that the server is configured for optimal Magento performance and for the needs of the eCommerce businesses that use the platform. When this is combined with cloud-based hosting, it not only boosts performance but also reliability, ensuring that your website is always available for customers to purchase.
Make sure you are in production mode
Magento has three running modes including default, developer, and production. To speed up Magento, businesses need to choose the fastest mode, which is production mode. This mode includes performing code compilations, static resource concretization, and some internal code improvements to make the website more performant. Enterprises need to review and reinstall production mode in the Magento platform.
Use PHP accelerator and configure PHP settings (PHP7)
PHP (Personal Home Page) acceleration will be a surefire remedy for Magento Speed Optimization. The accelerator is basically an extension that stores all the PHP scripts used in the website, so there is no need to parse the scripts multiple times when a visitor logs in to the page. It’s worth noting that to increase the speed, even more, businesses need to configure their PHP (PHP7) settings.
Utilize Full Page Cache
Caching is where the data is needed to load your website in a browser so it can be served faster when someone visits it. Magento has a built-in module that businesses can use to set up caching, and there are also third-party modules available. With this approach, the website caches the user’s behavior from the first login to enhance Magento optimization. Next time the user logs in, the website will refer to this cache instead of the server, thus greatly reducing the page load speed and also avoiding downtime to a large extent, especially in peak traffic situations.
Sprite image, CSS & JS file merging for reducing HTTP requests
Sprite images are a reliable way to optimize Magento website speed. Under the Sprite image method, all the images used on the web page will be combined under a single source image. That resulting source image will be placed in a proprietary URL with a single HTTP request. This will aid in speed optimization in Magento websites as the number of HTTP requests that would otherwise be made for each image is not truncated to just one. Using a sprite image will not affect the page load metrics or the image of the site, thus ensuring a better user experience.
Speeding up Magento optimization can help businesses attract more customers, thereby bringing more profits. If you need assistance in linking with Magento, feel free to contact us.