Retail kiosks are a popular storefront alternative for merchants seeking a temporary, stand-alone booth in high-traffic areas. Your business will need a decent kiosk POS system to remain efficient and profitable. If implemented correctly, a self-service kiosk solution can remarkably improve customer service, enhance business performance, and increase sales.
In today’s article, we’ll give you an overview of the kiosk POS terminal and how your business can benefit from it.
What is a kiosk POS?
A kiosk POS (Point of Sale) system is an innovative solution that revolutionizes the shopping experience by empowering customers to conduct transactions autonomously in-store, reducing their reliance on store staff. Kiosk POS systems can range from stationary touchscreen displays strategically placed around the store to portable tablet devices that allow customers to carry them while browsing products.
The kiosk POS terminal facilitates contactless and frictionless transactions. This enables customers to complete their shopping journey without encountering any delays stemming from long queues or the unavailability of store staff. Examples of kiosk POS applications include self-checkout stations at grocery stores, DIY ordering solutions in quick-service restaurants, and electronic ticketing systems at transportation hubs.
How can a kiosk POS terminal benefit your store?
The integration of kiosk POS systems has proven advantageous to businesses in multiple ways. According to Forrester Research, self-service kiosk technology can increase the average transaction amount by 30% due to its upselling and cross-selling features. Additionally, it has been credited for improving customer satisfaction when significantly decreasing waiting times.
Also, by offering a seamless and user-friendly interface, kiosk POS systems cater to various customers, including those who prefer a self-directed and unobtrusive retail experience. Moreover, businesses can benefit from reduced operational costs and increased efficiency as staff members can be reassigned to other tasks, ensuring higher productivity.
Below are some other advantages that a retailer can benefit from using self-service solutions:
- Improve order accuracy
- Keep track of customer data and loyalty enrollment easily
- Increase targeted upselling
- Assist staff during busy hours
Features to look for in a kiosk POS
A secure and intuitive interface is essential when implementing a kiosk POS system. Though almost everyone is familiar with self-service kiosks in restaurants and other retail establishments, the kiosks must be user-friendly to customers with little or no tech experience.
Using a kiosk POS solution helps limit your liability because transactions are encrypted and card data will not be stored on the device. This minimizes the risk of a security breach and makes it easier to comply with regulations such as PCI DSS. Furthermore, retailers, especially businesses with higher-profile clients and customers, could rest assured that their data is safe and password-protected.
For example, ShopKeep is a secure self-service POS system for retailers with its cloud-based nature. As an iPad POS, ShopKeep relies on the iOS operating system and provides synchronously automatic security updates on all mobile devices.
Shoppers want flexibility in their payment options. Mobile technology in retail supports traditional transactions in cash, with credit/debit cards, gift cards, loyalty points, etc. NFC-enabled POS devices also enable shoppers to use smartphones to pay for purchases, supporting mobile wallets like Apple Pay and Samsung Pay.
Tailoring orders to suit personal preferences will add a great sense of value to your customers, keeping them coming back again and again. Take the restaurant as an example, whether the customer wants to add or remove toppings, upgrade their drink or go for a light, healthier version of dishes, they can easily make those adjustments within a few clicks.
Self-checkout is making changes to the checkout experience with the promise of reducing labor costs and increasing efficiency. Customers will be able to check out from anywhere within the store using a kiosk POS terminal. A faster checkout process will result in happier customers with increasing satisfaction.
To sum up
A kiosk POS terminal serves as an essential tool for modern retailers, transforming the customer experience with its highly efficient and convenient features. By enabling contactless and frictionless transactions, these systems ensure a hassle-free shopping experience and contribute to sustained business growth.
Whether you are getting started with your business or looking for a way to improve your shopping experience, go for the right kiosk POS solution that meets the expectations of your customers.
If you are looking for a system that can run smoothly on multiple devices, have a look at our ConnectPOS, a POS solution that offers advanced technology and 24/7 support. Besides the cloud-based nature, ConnectPOS’s Magento Progressive Web App (PWA) is capable of creating a seamless shopping experience for your in-store shoppers.