Retailers are quite familiar with POS systems due to their various benefits for better management. However, when it comes to service-based businesses, some are still hesitant about whether they need a POS system or not. You might be wondering “Does service business need a POS system?”. Our answer is Yes, but choose wisely – here are the reasons why.
It helps create an omnichannel experience
The shift to online places does not only happen in the retail industry but also in service businesses. Online platforms and mobile devices play an important role in the customer experience nowadays. This is when the omnichannel model, which connects the experience between online and offline touchpoints, becomes more dominant in the service sector.
Let’s take restaurants as an example. Many customers now prefer to look at the menu and choose the dish from the comfort of their homes or offices. After that, they can have the order delivered or choose curbside pickup. In fact, a global survey has shown that 46% of consumers confirm inventory online before they go to the store.
With this growing demand, a POS system can help businesses stay on track with different orders and transactions across different touchpoints. You can easily add, remove, delete and monitor your service or consumers’ activity on one screen. If you are wondering which POS system suits the omnichannel model best, check out ConnectPOS with their excellent click and collect features and many other customizable options.
It supports inventory management
In addition, a decent POS system can also help service business monitor their inventory system. Take restaurants as an example again – the ingredients directly influence the quality of the dishes and ultimately customer satisfaction. With the help of POS, you can keep a close eye on your ingredients – what will expire soon, and what are the best-sellers. Based on that, you can make appropriate and timely decisions to make use of or get rid of your inventory. The same applies to other types of service, such as salons with beauty items, or health clinics with nutrition products.
It develops customer profiles
Customer experience is of the utmost importance when it comes to the service industry. You provide them the experience, and they should receive what has been paid for. POS systems can store and analyze customer profiles, including their names, addresses, past purchases, and so on. This database can be a valuable tool for service-based businesses to understand their customers and provide a personalized experience. In the hospitality industry, for example, many resorts and hotels nowadays have provided creative personalized experiences for visitors. Their guests can receive various types of personalized suggestions (such as dining menu, types of rooms, etc) via emails, mobile apps, or right during their enjoyable vacation.
It can handle appointment booking
The appointment is an essential part of any service business. POS systems can create a booking site for your customers and the tools needed for the staff to handle customers’ bookings. Many POS systems nowadays allow users to schedule appointments with ease, set up appointment reminders, and save customer history. This feature is particularly important for businesses that do not sell products, but time, skill sets, or knowledge. In the long run, a POS system can maintain a smooth-running operation for services and increase customer loyalty.
For the above-mentioned reasons, we believe that a POS system is much needed for service business. However, you should choose the POS with features that fit your own industry and business need.