BigCommerce automation is transforming the way online stores operate by streamlining repetitive tasks, improving operational accuracy, and enabling merchants to scale faster. With the right automation tools, BigCommerce sellers can save hours of manual work each week while ensuring a seamless customer experience.
In this guide from ConnectPOS, we will explore the best automation apps for BigCommerce and how to choose the right one for your business.
Highlight:
- BigCommerce automation helps merchants reduce repetitive tasks like inventory updates, order processing, and customer segmentation, allowing teams to focus on growth and strategy.
- Automation ensures data synchronization across channels, minimizes errors in orders and fulfillment, and enables personalized marketing for seamless customer journeys.
What Is BigCommerce Automation?
BigCommerce automation refers to using software and apps to complete tasks automatically across your ecommerce operations, whether in marketing, inventory, shipping, customer service, or order management.
Automation replaces repetitive manual processes such as:
- Updating inventory across channels
- Sending email sequences
- Syncing data between apps
- Processing orders and shipping labels
- Segmenting customers based on buying behavior
The goal is simple: minimize human effort, increase accuracy, and accelerate business growth.
Why Automation Matters for BigCommerce Stores
Automation is becoming a strategic necessity for BigCommerce merchants operating in an increasingly competitive ecommerce ecosystem. As consumer expectations rise and order volumes increase, manual processes can no longer keep up.
BigCommerce automation empowers merchants to optimize workflows, cut operational errors, and deliver faster, more personalized shopping experiences, all while saving time and scaling efficiently.
Recent data reinforces the importance of automation in ecommerce. According to a report by McKinsey, companies that adopt automation can reduce operational costs by up to 30%. Additionally, Bigcommerce automation also brings many benefits, such as
- Higher efficiency through reduced manual tasks: Automation eliminates repetitive work such as data entry, product updates, and order routing, allowing teams to focus on strategy and growth.
- Fewer errors in order, shipping, and inventory management: Automated syncing keeps product availability accurate across all channels, reducing overselling, stock-outs, and mis-shipments.
- Faster processes, improving customer satisfaction: Automated order confirmation, shipping label creation, and fulfillment workflows accelerate delivery, enhancing the post-purchase experience.
- Better marketing performance through personalized customer journeys: AI-driven segmentation and automated email flows help merchants send the right message to the right customer at the right time.
- More scalability without extra operational complexity: As order volume grows, automation absorbs the additional workload without requiring more staff or systems.
- Streamlined omnichannel operations across marketplaces and physical stores: Automation connects BigCommerce with POS systems, warehouses, and marketplaces, ensuring seamless data flow across every touchpoint.
Top BigCommerce Automation Apps You Should Consider
BigCommerce merchants rely heavily on automation tools to eliminate repetitive tasks, improve operational accuracy, and scale efficiently. The following are the most reliable, widely adopted, and high-performing automation apps that help BigCommerce businesses streamline their daily workflows.
ConnectPOS: Automating Omnichannel Retail Operations
ConnectPOS is a leading omnichannel point-of-sale and automation platform designed for BigCommerce merchants. It centralizes all online and offline data, including inventory, orders, customers, and promotions, into a single synchronized ecosystem. With its real-time automation capabilities, retailers can eliminate manual updates and maintain full accuracy across multiple business locations.
►►► Optimal solution set for businesses: Multi store POS, Next-gen POS, Inventory Management Software (MSI), Self Service, Automation, Backorders
Key Features
- Real-time inventory synchronization across channels
- Automated order routing for multi-location fulfillment
- Customer profiles, loyalty, and purchase history syncing
- Barcode and SKU management automation
- Multi-store, multi-register support
- Automated tax, discounts, and promotion configurations
- Offline mode for uninterrupted retail operations
Pros
- Excellent for omnichannel retailers
- High-speed performance even with large product catalogs
- Seamless integration with BigCommerce APIs
- Customizable workflows for advanced automation needs
- Supports complex retail setups with multi-warehouse functionality
Cons
- Advanced automation features may require onboarding
- Best suited for mid-sized and enterprise retailers rather than very small stores
Zapier: The Universal Automation Bridge
Zapier is a no-code automation tool that connects BigCommerce with over 6,000 apps. It allows merchants to automate workflows between their store and CRM tools, email platforms, communication apps, and other software. Zapier is ideal for brands that need custom automations without relying on developers.
Key Features
- Integrates BigCommerce with popular apps like Google Sheets, Slack, and Mailchimp
- Multi-step workflows for complex automation sequences
- Automated notifications, lead syncing, and order logging
- Behavior-based customer segmentation triggers
- No coding required
Pros
- Extremely flexible with thousands of integration options
- Fast setup and user-friendly interface
- Perfect for filling integration gaps
- Scales with your store’s growing workflow needs
Cons
- Heavy automation usage may require higher-tier plans
- Not purpose-built for ecommerce, so some workflows require extra customization
Alloy: Ecommerce Automation Engine
Alloy Automation is a specialized automation platform built exclusively for ecommerce stores. It provides deep workflow customization and integrates with popular tools in the ecommerce stack. Alloy is ideal for BigCommerce merchants that need data-driven automation without building code-based systems.
Key Features
- Multichannel inventory management automation
- Automated marketing triggers and personalized customer flows
- Workflow templates optimized for BigCommerce
- Integrations with Klaviyo, Gorgias, ShipBob, and dozens of fulfillment and retention tools
- Subscription and loyalty program enterprise workflow automation
Pros
- Designed specifically for ecommerce merchants
- Highly customizable workflows
- Pre-built templates reduce setup time
- Strong integrations with major ecommerce apps
Cons
- May feel complex for beginners
- Pricing can increase depending on workflow volume
Omnisend: Advanced Marketing Automation for BigCommerce
Omnisend is a leading email and SMS marketing automation platform designed specifically for ecommerce growth. As merchants increasingly adopt BigCommerce automation to personalize customer journeys, Omnisend stands out with its data-driven workflows and omnichannel messaging capabilities.
Key Features
- Automated abandoned cart flows
- Advanced browse abandonment sequences
- Post-purchase email and SMS follow-ups
- Deep customer segmentation and personalization
- SMS campaigns with global deliverability
- A/B testing tools with detailed analytics
Pros
- Powerful automation tools proven to increase conversions
- Built for ecommerce and fully optimized for BigCommerce users
- Exceptional segmentation accuracy for personalized marketing
- Unified email + SMS automation in one platform
Cons
- SMS costs can rise for high-volume sending
- Advanced segmentation features may require time to master
ShipStation: Automating Shipping & Fulfillment
ShipStation is one of the most widely used fulfillment and shipping automation platforms among BigCommerce merchants. It enhances BigCommerce automation by streamlining order management, label creation, and shipment workflows. According to ShipStation’s performance report, merchants that implemented automated workflows reduced fulfillment time by up to 33% and lowered shipping-related labor by 22% on average.
Key Features
- Automated shipping label generation
- Real-time carrier rate comparison
- Order batching for fast high-volume processing
- Rule-based automated shipping workflows
- Branded tracking pages and customer notifications
- Integrations with USPS, FedEx, UPS, DHL, and 70+ carriers
Pros
- Dramatically cuts fulfillment time and manual workload
- Helps merchants cut shipping costs through smart rate comparison
- Ideal for high-volume ecommerce operations
- Seamless BigCommerce integration with robust automation capabilities
Cons
- User interface may feel complex for beginners
- Advanced rules and automation require initial configuration
Rad more: Ecommerce Automation: A Comprehensive Guide for Retail Businesses
How to Choose the Right BigCommerce Automation App?
Selecting the right automation app for your BigCommerce store is an imperative decision that can significantly impact your operational efficiency, customer experience, and overall business growth. Not all automation tools are created equal, and choosing the wrong solution can lead to wasted resources, integration headaches, or missed growth opportunities.
To make an informed choice, consider the following factors in detail:
- Business Size and Complexity: Small stores benefit from lightweight apps like Zapier or Omnisend, mid-sized stores require platforms like ConnectPOS or Alloy for multi-channel and multi-location management, and enterprise stores need robust solutions like ShipStation or enterprise-grade ConnectPOS for high-volume, complex operations.
- Specific Operational Needs: Choose automation tools based on your core needs, ConnectPOS and Alloy for Inventory Management Software (MSI), Omnisend for marketing automation, ShipStation for shipping and fulfillment, and ConnectPOS for seamless omnichannel operations.
- Integration Capabilities: Guarantee apps integrate natively with BigCommerce and other systems like CRMs, ERP, POS, and marketing platforms. Strong integration avoids operational silos, supports multi-step workflows, and ensures accurate data synchronization across all channels.
- Ease of Use: No-code platforms like Zapier and Omnisend allow rapid adoption with minimal training, while customizable tools like ConnectPOS and Alloy offer advanced features but may require onboarding. Evaluate support, tutorials, and documentation for smooth implementation.
- Scalability: Automation solutions must handle growing order volumes, expanding product catalogs, and multi-channel operations. Confirm workflows can be adapted or extended, pricing scales with growth, and the platform supports long-term business expansion without added operational complexity.
Conclusion
In sum, BigCommerce automation helps modern e-commerce stores. With the right tools from ConnectPOS for omnichannel automation to Omnisend for marketing and ShipStation for fulfillment, businesses can streamline operations, reduce costs, and scale efficiently. Implementing the right automation stack will empower your BigCommerce store to outpace competitors and deliver exceptional customer experiences.
Grow smarter, automate faster, and transform your BigCommerce store with ConnectPOS today. Reach out to us for booking a demo!
FAQs: Bigcommerce Automation
- Can I integrate multiple automation apps with BigCommerce?
Yes. BigCommerce supports multiple automation tools, as long as they don’t conflict. Many stores use ConnectPOS + Omnisend + ShipStation without issues.
- Do I need technical skills to use automation apps?
Most tools like Omnisend or Zapier offer no-code interfaces, so technical expertise is not required.
- What is the future of BigCommerce automation?
The future will focus on AI-driven automation, predictive analytics, smart inventory forecasting, and fully autonomous fulfillment workflows.
►►► Optimal solution set for businesses: Shopify POS, Magento POS, BigCommerce POS, WooCommerce POS, NetSuite POS, E-Commerce POS
