If you own a SME and want to gain more knowledge to manage your business more efficiently and grow it, there are many free online courses that you can attend anytime you want and learn at your own pace. Here are some courses that can help you understand aspects of your daily business better.
Entrepreneurship: If you want to know how to assess and evaluate new business opportunities, take the course Essentials of Entrepreneurship: Thinking & Action, instructor David Standen on Coursera. In this course, you learn what to watch for when considering new businesses, the importance of a business plan, and how to achieve entrepreneurial success.
Marketing and Branding on Social media: Social platforms are one of the most important touch points with customers, so you should know how to make use of them. Ohio State University provides the free online course Branding, Content & Social Media to help you catch the attention of potential customers through content. The course is available through iTunes.
Accounting basics: Available on Udemy, Accounting in 60 Minutes: A Brief Introduction walks you through basic accounting principles, including accounting equation, balance sheets, income statements, debits and credits, and profits within one hour. There are more than 28,000 people enrolling for this course and it’s rated 4.5 out of 5.
Time management: With many things to do in the same amount of time each day, time management is definitely the skill that every business owner should master. The course Effective Time Management: Get 10X More Done in Less Time gives you precious lessons, from how to eliminate time killers to identify the top 1% of your business activities that generate the most revenue and profit. If you’re looking for ways to get more done in less time, set aside one hour a day for this course.
Hiring staff: If you’re expanding your store or growing your business, you will need to hire new employees. The short course (30 minutes only!) named Small Business Employee Recruitment and Retention is a must-watch: you will explore strategies in finding, hiring and keeping staff.
It’s important to keep learning to stay ahead of your entrepreneurial game. With your laptop or smart devices, you can learn anytime, anywhere suitable and acquire valuable skills to grow your business for free.